Thank You Jon Stewart For Caring About America

Happy Halloween to one of the scariest men in America—Jon Stewart. He has the ability to scare the beejeezus out of TPTB because: 1. His influence causes media conglomerates to fear his rally.  2. His popularity entices political “leaders” into appearing on his show for coolness points. 3.  He’s entertaining enough to earn a huge … Read more

What Baseball Fans, Politicians, and King Henry VIII Have in Common

Last night I watched Season 4 of the Showtime series, The Tudors. In a show-stopper scene, Henry VIII (played exquisitely by Jonathan Rhys Meyers) blasts the English Parliament for their hateful conduct of his subjects toward one another over religious beliefs. (Remember back to high school world history: At this time England was divided over … Read more

Difference Between Google Workers and Farm Workers

On my way to work every day, I drive through miles and miles of farm fields—down Highway 129 connecting southern Santa Cruz County with San Benito County. Every day I see the farm workers picking—no matter what the weather is like. They are bent over when I drive by in the morning and bent over … Read more

Pricing Strategy: It’s All About the Perception of Quality

Recently I hired a freelance web designer to create an original Twitter page to add to my blog site. I literally had a world of choices—from on-line service providers—that hail from all corners of the planet. Since launching my writing career/publishing company, I have hired many types of professionals: book designers, illustrators, printers, proofreaders, marketing … Read more